Entertaiment is an activity understood objectively, encompasses communication between text and audience from external stimulus, offers pleasure, requires an audience to exist and occurs in a passive form. It has become strongly associated with leisure, so that one common understanding of the idea is fun and laughter, although many entertainments have a serious purpose, as in the various styles of ceremony, party, religious festival or satire for example. Its familiar forms have the capacity to cross over different media and demonstrate a seemingly unlimited potential for creative remix. This feature enhances the value of the collection as a snapshot of contemporary popular culture.